- New Bottle, Same Great Formulas -
- The N°1 For Thicker, Fuller Hair -
New Arrival
milk_shake products make the most of the benefits of nature to offer dedicated solutions for all hair types. Natural ingredients such as milk and yogurt proteins.
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Innovation, research, excellence, dedication and a love of beauty has led Alfaparf Milano to be the top Italian brand in the hair color and care industry.
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Healthy Hair
A Multi-Benefit, Reparative Hair Mask. Infused with patented OLAPLEX BOND BUILDING TECHNOLOGY, this highly concentrated reparative mask adds shine, smoothness & body while providing intense moisture.
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Maximum Hydration For Visibly Younger Hairmilk_shake unveil 3 incredible new products that use the benefits of Organic Papaya, Hyaluronic Acid and Integrity 41 to replenish the hair with moisture &...
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Plant powered food for curlsFlora is the Latin word for plant life. We create plant powered haircare products to nourish, hydrate, soothe and protect all curl types.We combine nature's most hydrating...
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In the summer months, there are many factors that can threaten to fade your hair color. From sun, to salt water and chlorine, these summertime elements can put major stress on the hair and in many...
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